Okay, my headline is misleading. It's not all you need. It doesn't come with a shirt, underwear, pants, a hat, or...okay, I'm just being silly. Genuinely, if you're interested in rucking (or yomping if you're British), this is a fantastic deal.
I carry mine nearly everyday because I use it as a lunch bag at work. With food, a thermos of coffee, and the 30 pound weight it comes to about 50 pounds. When I get to work (about an hour before my shift starts), I cinch up the hip straps, clip my clips, and just walk for about 40 minutes or so while listening to music or a podcast. Yes, I get a bit sweaty, but with my job, the exercise is much needed. Plus, my coworkers get a kick out of it because most of them can barely lift it...yet.
I'm a big proponent of rucking (though I don't like the word - sorry, but if just sounds pretentious to me) because I used to be a wilderness guide and a wildland firefighter. At both jobs I had to carry a pretty darn heavy pack. I know how beneficial it can be to your overall health and fitness, and petty much anyone can do it.
So, wait. Couldn't you just use a weighted vest? You can, sure. I have for years, and I still do sometimes. It's great. Contrary to some of the videos I've seen (*ahem* Dan), I find mine to be extremely comfortable and it doesn't mess with my mobility. I wear it trail running mostly. But is it breathable? No. No it's not.
Unlike the Wild Gym Ruck, I can't just shrug it off. It's more like....peeling, which is kinda gross. And if I wear it over a shirt, then I gotta peel off the vest AND a shirt. Plus, my vest only holds 20 pounds, and even an expensive plate carrying vest is usually going to top out around 60. The Wild Gym Ruck will hold over 100 pounds! Will I ever max it out? I don't know, but I like options.
Now, I don't think this is a perfect product. I would have liked to see a bit more adjustability, maybe some extra pockets, and definitely more external Velcro because I like ridiculous patches. As it is, though, you can get it pretty darn dialed in, patches are fun but unnecessary, and the pocket you do get is pretty flipping big.
Overall, I found this bundle to be one of the best deals out there. Can you find a less expensive ruck sack? Yes, but none of the ones I found gave me the confidence that this one does. I expect it to last for years. The workmanship on mine appears to be exceptional, and customer support has been incredibly friendly (and patient when I have silly questions). I won't say this is the perfect ruck for everyone, but I would make this purchase again, no question about it. And this bundle is stellar. Highly recommended.